Post also available in Portuguese (Brazil)
Catarse, the biggest crowdfunding community in Brazil, alongside research company Chorus, unveiled conclusions of a survey aimed to understand more about the people who invest in crowdfunding projects in Brazil. And the results are very symptomatic: male, living in Southwest of the country (São Paulo and Rio de Janeiro are in this area), have between 25 and 30 years, with monthly income between R$ 3.000,00 (approx. US$ 1,293) to R$ 6.000,00 (approx. US$ 2,586), and work in private communication, administration or techonoly companies.
This survey, named Portrait of Crowd Financing in Brazil, talked to 3,336 persons, all Catarse newsletter subscribers and social media followers, which answered questions from August 29th, 2013 to September 17th, 2013. It also shows that the projects that attracts more investors are independent artistic and cultural projects, chosen by 52% of the respondents. This is where ANIMARTINI stands at this moment.
We also want to show you a very important piece of data: even though the returning investor has an income between R$ 3.000,00 and R$ 6.000,00 (29%), most of the crowdfunding investors in Catarse (64%) has a lower monthly income, under R$ 3.000,00.